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Study marketing management abroad

An in-depth guide to studying marketing management as an international student.

Explore marketing management programs abroad

See other programs in marketing management

Marketing management degrees abroad

Marketing managers are responsible for the advertising and promotion of a company’s products or services. It’s their job to conduct market research, implement strategies, and develop campaigns.

You’ll study various marketing theories and models, including those related to topics like consumer psychology, branding, and business communications. You’ll then put what you’ve learned into practice by working on real-life client briefs. You’ll graduate with the knowledge and skills needed to excel in today’s fast-paced marketing landscape.

By earning your degree abroad, you’ll see how organizations around the world use different marketing strategies to achieve success in the global marketplace. It’s also an invaluable opportunity to network with professionals, enhance your employability, and make lifelong memories.

Marketing management program structure

You can study marketing management at the associate, bachelor’s, master’s, and doctorate levels. Two-year associate degrees provide students with a detailed introduction to the field and are an excellent stepping stone into entry-level employment or enrollment in a bachelor’s program.

Bachelor’s degrees are normally studied over three or four years, depending on the university you choose. They’re offered as both BA and BSc courses. The two classifications cover largely the same content, but you’ll likely take more mathematical classes if you opt for a BSc.

Once you’ve achieved your undergraduate degree, you can go on to pursue a postgraduate qualification. A master’s degree can be studied over one or two years, followed by a PhD which requires at least four years of study.

You’ll spend most of your contact time in lectures, seminars, group workshops, and tutorials. Most universities will use a combination of exams, essays, case study analyses, presentations, and group projects to assess your progress.

The exact content of marketing management programs differs from university to university. However, most programs provide students with a robust grounding in these key areas:

  • Foundations of marketing
  • Trends in consumer behavior
  • Strategic marketing
  • Business law and ethics
  • Professional sales approaches
  • Principles of advertising
  • Digital marketing essentials
  • International marketing strategies

Alternative marketing degrees

How to study marketing management abroad

  1. Universities & programs

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  2. Application assistance

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  3. Visa & embassy guidance

    Maximise your chances of being granted a visa

  4. Enrollment & travel advice

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Marketing management study abroad programs

Marketing management undergraduate programs

Diploma in marketing management

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    Marketing Management - APN Business Academy Aarhus, Denmark

    Program type
    Undergraduate diploma
    Duration
    2 years
    Tuition fees per year
    8,000 EUR
    Start date
    August
    Show program overview about
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    Marketing Management - UGDip Kwantlen Polytechnic University, Canada

    Program type
    Undergraduate diploma
    Duration
    2 years
    Tuition fees per year
    21,383 CAD
    Start date
    September, January, May
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See all undergraduate diplomas in marketing management

Pathway in marketing management

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    Retail Marketing Management (Foundation) - FD Leeds Beckett University, UK

    Program type
    Undergraduate pathway
    Duration
    2 years
    Tuition fees per year
    10,900 GBP
    Start date
    January, September
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See all undergraduate pathways in marketing management

Bachelor's in marketing management

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    Marketing - Global Marketing Management - BBA Pace University, USA

    Program type
    Bachelor's
    Duration
    4 years
    Tuition fees per year
    44,714 USD
    Start date
    January, September
    Show program overview about
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    Business Administration: Marketing Management Specialization - BSBA Central Washington University, USA

    Program type
    Bachelor's
    Duration
    4 years
    Tuition fees per year
    22,551 USD
    Start date
    September, January
    Show program overview about
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    Marketing Management (Top-Up) - BA (Hons) University of Northampton, UK

    Program type
    Bachelor's
    Duration
    1 year
    Tuition fees per year
    13,750 GBP
    Start date
    September
    Show program overview about
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    Marketing - Marketing Management - BSc William Paterson University, USA

    Program type
    Bachelor's
    Duration
    4 years
    Tuition fees per year
    21,768 USD
    Start date
    January, September
    Show program overview about
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    Business and Marketing Management - BA (Hons) University of Gloucestershire, UK

    Program type
    Bachelor's
    Duration
    3 years
    Tuition fees per year
    14,680 GBP
    Start date
    September
    Show program overview about
See all bachelor's degrees in marketing management

Marketing management graduate programs

Master's in marketing management

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    Business Administration: Marketing Management - MBA Lincoln University, USA

    Program type
    Master's
    Duration
    2 years
    Tuition fees per year
    9,000 USD
    Start date
    January, August
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    Marketing Management (Advanced) - MMart University of Tasmania, Australia

    Program type
    Master's
    Duration
    2 years
    Tuition fees per year
    20,888 AUD
    Start date
    February, July
    Show program overview about
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    Marketing Management - MSc University of Hull, UK

    Program type
    Master's
    Duration
    1 year
    Tuition fees per year
    15,600 GBP
    Start date
    January, September
    Show program overview about
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    Marketing Management - MSc Bournemouth University, UK

    Program type
    Master's
    Duration
    1 year
    Tuition fees per year
    14,750 GBP
    Start date
    January, September
    Show program overview about
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    Marketing Management - MBA Pace University, USA

    Program type
    Master's
    Duration
    2 years
    Tuition fees per year
    50,895 USD
    Start date
    January, September
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See all master's degrees in marketing management

Certificate in marketing management

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    Marketing Management - PGCert Humber College Institute of Technology and Advanced Learning, Canada

    Program type
    Postgraduate certificate
    Duration
    1 year
    Tuition fees per year
    16,532 CAD
    Start date
    January
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    Marketing Management - PGCert Centennial College, Canada

    Program type
    Postgraduate certificate
    Duration
    1 year
    Tuition fees per year
    16,531 CAD
    Start date
    January, July, September
    Show program overview about
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    Marketing Management - OCGCert Fanshawe College, Canada

    Program type
    Postgraduate certificate
    Duration
    1 year
    Tuition fees per year
    16,022 CAD
    Start date
    September
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See all postgraduate certificates in marketing management

Future marketing management careers

Organizations around the world rely on the work of marketing professionals for their long-term direction and success. Therefore, marketing management graduates are met with a vast array of exciting employment prospects.

Here are some of the interesting roles pursued by graduates:

  • Marketing manager
  • Brand manager
  • Digital marketer
  • Marketing consultant
  • Market researcher
  • Public relations officer
  • Media buyer
  • Social media manager

Participating in some relevant work experience is a great way to gain a competitive edge over other graduate job applicants. You’ll extend your knowledge, build a professional network, and grow in confidence.