BSc

Sports Marketing & Media

Learn more about studying Sports Marketing & Media as an international student.

Image reflecting the subject area of Communications & Media, relating to the program.
Full Sail University university logo

Key facts

  • Program
    Bachelor's
  • Duration
    20 months
  • Program
    On campus
  • Pace
    Full-time
  • Annual tuition fee
    42,225USD
  • Start date
    Jan, Feb, Mar, Apr, May, Jun, Jul, Aug, Sep, Oct, Nov
  • University ranking
    Not ranked

Program overview

What Full Sail University says about their program:

Learning about sports marketing and media at Full Sail provides a fundamental understanding of how marketing and content creation are integrated into the everyday operations of sports businesses. You’ll explore topics ranging from the study of business models and mobile technology to practical, real-time opportunities to create, distribute, and market content. Your collaborative, project-based coursework culminates with a strategic proposal that will help you refine skills valuable for all forms of engagement – from revenue generation to event operations.

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Admission requirements

Undergraduate academic requirements

  • High School/Secondary School Transcript.
  • Applicants who have completed high school at a foreign institution must provide official documentation which will be evaluated in-house for equivalence. Documentation not in English must be accompanied by a certified English translation.

Postgraduate academic requirements

  • University or College Transcripts accompanied by a Third-Party Evaluation.
  • Applicants who have completed university studies at a foreign institution must provide official documentation to determine the school’s U.S. equivalency (through an outside evaluation service).

English proficiency

  • TOEFL iBT

    minimum required score of 79

  • IELTS Academic

    minimum required score of 6

  • PTE Academic

    score of 53

Additional language proficiency exams may be accepted and scores are only valid for 2 years

Entry requirements

  • Interview with Admissions Representative
  • Transcripts
  • Verification of language proficiency
  • Financial Guarantee
  • Copy of Government identification
Illustration of academic elements  representing admission requirements, including a graduation cap, clock, documents, resumes, ID card, a calendar, and a clipboard.

Scholarships at Full Sail University

  • Creative Minds Scholarship

    Official page

    Awards up to $40,000 toward tuition for high school seniors entering a Full Sail University campus Bachelor of Science or Bachelor of Fine Arts program, based on a 500-word essay judged on originality and relevance. The scholarship explicitly accommodates international applicants, offering additional start dates (October 2026 through March 2027) for seniors attending on an F-1 Visa and graduating July through December, confirming that international undergraduate students are eligible.

  • eGlobal Excellence Scholarship

    Official page

    Offers up to $5,700 toward an online undergraduate certificate program (or up to $27,700 toward a master's degree/graduate certificate) for qualified applicants pursuing entertainment media and technology careers. Eligibility explicitly requires the applicant to be an international student (non-US citizen) or permanent resident/Green Card holder, with a distinct undergraduate-certificate track for those referred by a participating college, high school, partner, or agent, confirming access for international undergraduate-level students.

  • Global Achievement Scholarship

    Official page

    Provides up to $5,000 toward tuition for eligible campus degree program candidates, based on a 250-word essay about how a Full Sail education will help the applicant achieve their career goals. Eligibility explicitly requires the applicant to be a non-US citizen or nonpermanent resident, making this a scholarship specifically for international students pursuing an on-campus degree program (including undergraduate bachelor's programs).

  • Intensive English Alumni Scholarship

    Official page

    Awards up to $7,000 toward tuition for graduates of Full Sail's Intensive English certificate program who go on to enroll in a degree program (including undergraduate programs) within 60 days of completing the certificate. Eligibility explicitly requires the applicant to be a non-US citizen or nonpermanent resident, making it specifically available to international students, including undergraduates, transitioning from the Intensive English program into a full degree.

  • International Momentum Scholarship

    Official page

    Awards up to $20,000 toward an online bachelor's degree program (or up to $10,000 for an associate's or master's degree) for applicants pursuing careers in entertainment media and emerging technologies. Eligibility explicitly requires that the applicant not be a US citizen or permanent resident/green card holder and be admitted to an online undergraduate or graduate program, directly confirming eligibility for international undergraduate students.

All scholarship information on Studee is provided for guidance only. Always check the university's official scholarship page for the latest information on eligibility, award amounts, deadlines, and application requirements.

Fees

Graduate fees

  • On-campus programs

    $38,000 per program

  • Online programs

    $35,000 per program

Undergraduate fees

  • Online and on-campus programs

    US$10,500 per program

  • On-campus programs

    from US$22,750 to US$44,500 per year

  • Online programs

    from US$16,000 to US$32,000 per year

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What is the cost of living near Full Sail University?

Local figures aren't available yet — values reflect Orlando, Florida-wide averages.

Category Cost  (in United States Dollar)
Rent, 1-bed apartment in city centre$1,940Range: $1,700 to $2,200
Rent, 1-bed apartment outside centre$1,545Range: $1,300 to $1,925
Utilities (electricity, heating, water, refuse)$194Range: $150 to $250
Internet (60 Mbps unlimited)$81Range: $50 to $105
Mobile phone plan (data + calls)$64Range: $31 to $100
Monthly public transport pass$50Range: $50 to $50
Monthly grocery basket$214Range: $105 to $347
Coffee shop drink$5Range: $4 to $8
Cinema or cultural event ticket$16Range: $13 to $20
Gym membership$50Range: $15 to $90

Indicative monthly costs per person.

Data sourced from numbeo.com (Crowdsourced).

Visa requirements for Full Sail University

Many international students will require a visa to study in the US, and this is a vital step of your study abroad journey. Make sure you understand the requirements you may need to meet before applying.