MA

International Marketing and Brand Management

Learn more about studying International Marketing and Brand Management as an international student.

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Key facts

  • Degree type
    Master's
  • Duration
    18 months
  • Delivery method
    On campus
  • Pace
    Full-time
  • Annual tuition fee
    17,160EUR
  • Start date
    Feb, Sep, Oct, Nov
  • QS Ranking
    Not QS Ranked

Program overview

What Munich Business School says about their program:

Truly understanding your customers is key for any business success! With our program, we will help you build your own expert profile in the area of international marketing and branding: from behavioral insights to digital marketing tools to innovation. Our ‘theory meets practice’ approach means that you will learn about the latest scientific evidence while also applying your knowledge when working on real-life projects, developing your own marketing campaigns and interacting with business professionals to prepare for your own career. As a sought-after professional, you can make full use of your skills in demanding positions such as Brand Manager, Head of Brand Management or CMO (Chief Marketing Officer) in renowned companies.

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Admission requirements

Undergraduate academic requirements

All applicants for the bachelor's program need a school leaving certificate that entitles them to higher education in Bavaria, e.g.:

  • Abitur
  • Fachhochschulreife
  • Matura
  • IB international school leaving certificates

Postgraduate academic requirements

Successful bachelor's degree (180 ECTS or more). Applicants with a degree in Business Studies/Management/Economics are entitled to apply for the MA programs directly, applicants without a degree in economics can qualify for the program by completing the pre master's program.

Master of Business Administration

- Proof that you have successfully completed a recognized degree in any subject - Work experience - Evidence of at least two years of pertinent work experience after your first degree - Management and leadership potential, excellent interpersonal and communicative skills and a high degree of personal maturity and motivation. You should also be in a position to contribute to the community’s learning process

English proficiency

Undergraduate

- **TOEFL iBT:** minimum 85 (minimum of 22 in writing band, minimum of 20 in all other bands; MBS TOEFL Institution Code - 5772) - **IELTS:** minimum level of 6.5 – Academic Module - **ELS English for Academic Purposes:** Advanced Level 112

Test results can only be accepted if achieved within the last two years.

Graduate

- **TOEFL iBT:** minimum 85 (minimum 22 in writing and minimum 20 in all other bands; MBS TOEFL Institution Code - 5772) - **IELTS:** minimum level of 6.5 – Academic Module - **ELS English for Academic Purposes:** Advanced Level 112

Test results can only be accepted if achieved within the last two years.

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Required grades

We're still gathering required grade information for this program

Check back soon, or visit the official program page for the latest information on required grades.

Scholarships at Munich Business School

  • MBS Bavarian Scholarship

    Official page

    The MBS Bavarian Scholarship supports talented and committed future students enrolled in the Bachelor Bilingual Track. It is open to international applicants and can cover up to EUR 3,090 per semester, or 10�50% of tuition, during the first and second Bachelor semesters.

All scholarship information on Studee is provided for guidance only. Always check the university's official scholarship page for the latest information on eligibility, award amounts, deadlines, and application requirements.

Fees

Fee information

  • Undergraduate tuition

    €13,300 per year

  • Graduate tuition

    from €17,160 to €32,000 per year

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What is the cost of living near Munich Business School?

Category Cost  (in Euro)
Rent, 1-bed apartment in city centre€1,464
Rent, 1-bed apartment outside centre€1,188
Utilities (electricity, heating, water, refuse)€348
Internet (60 Mbps unlimited)€37
Mobile phone plan (data + calls)€18
Monthly public transport pass€63
Monthly grocery basket€160
Coffee shop drink€4
Cinema or cultural event ticket€15
Gym membership€50

Indicative monthly costs per person.

Data sourced from numbeo.com (Crowdsourced).

Visa requirements for Munich Business School

Many international students will require a visa to study in Germany, and this is a vital step of your study abroad journey. Make sure you understand the requirements you may need to meet before applying.

Germany student visa requirements