BSocSc (Hons)

Integrated Communication Management

Learn more about studying Integrated Communication Management as an international student.

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Key facts

  • Degree type
    Bachelor's
  • Duration
    4 years
  • Delivery method
    On campus
  • Pace
    Full-time
  • Annual tuition fee
    190,000HKD
  • Start date
    Sep
  • QS Ranking
    #216

Program overview

What Hong Kong Baptist University says about their program:

The Bachelor of Social Sciences (Honours) in Integrated Communication Management is a self-funded undergraduate programme offered at Hong Kong Baptist University. This programme focuses on equipping students with essential knowledge in communication management within the context of public relations, advertising, and integrated marketing communication.

The curriculum aims to provide a solid foundation in communication management, emphasizing areas such as sports promotion, social service promotion, and health care. Students will develop management skills through close connections with local businesses, media, and social welfare sectors, and the programme is recognized by the International Advertising Association.

This programme is designed for holders of an Associate Degree or Higher Diploma who wish to advance their studies. Graduates can pursue various careers in advertising, public relations, and other related fields, with opportunities to register as members of the Hong Kong Public Relations Professionals’ Association.

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Admission requirements

Undergraduate academic requirements

  • High School Graduation Diploma with a minimum SAT score of 1,190 out of 1,600.
  • Grade 3 in at least two AP subjects.
  • Minimum ACT composite score of 23.

Postgraduate academic requirements

  • Completion of a bachelor's degree (four or five years) in a suitable subject from a recognised university with a minimum grade of Second Class Honours Lower Division (2

    2) or equivalent.

English proficiency

Postgraduate

  • IELTS

    minimum of 6.0 in IELTS.

  • TOEFL

    minimum TOEFL iBT score of 79.

Documents required

  • Passport
  • Academic Transcripts
  • Degree certificate or diploma
  • Proof of English proficiency
  • Statement of purpose or personal statement
  • Recommendation letters
  • Finance proof
  • Translations
  • Credential evaluations
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Required grades

to see how attainable this program is.

  • A levels

    EEE

  • International Baccalaureate (IB)

    30

All grade information on Studee is provided for guidance only. Always check the university's official program page for the latest information on required grades.

Additional requirements

Essays and statements

  • A personal statement which provides context on your interest in the programme

Recommendations

  • Two references from individuals who can comment on your suitability for the programme

How to apply

  • Direct

    Application fee450.00 HKD
    Fee waiverNot stated for this route

Scholarships at Hong Kong Baptist University

  • HKBU Admission Scholarship Scheme for Overseas Applicants

    Official page

    Hong Kong Baptist University offers scholarships to outstanding non-local non-mainland undergraduate entrants. The awards include a Full Scholarship covering 100 percent tuition plus living subsidies of HK$52,500, a Tuition-waiver Scholarship covering 100 percent tuition, and a Half Scholarship covering 50 percent of the Full Scholarship. Awards are renewable for the normal duration of study subject to good academic results and no separate application is required.

  • HKBU Faculty of Arts and Social Sciences Admission Scholarship Scheme for International Students

    Official page

    HKBU offers this one-off scholarship to outstanding non-local non-mainland students admitted to an undergraduate programme in the Faculty of Arts and Social Sciences. Up to two scholarships may be awarded and each is worth HK$95,000. Eligible offer holders are selected by the Faculty.

  • HKBU Faculty of Arts and Social Sciences International Studentship

    Official page

    HKBU offers a one-off studentship to non-local non-mainland undergraduate offer holders in the Faculty of Arts and Social Sciences who are not receiving the HKBU overseas admission scholarship or the Faculty scholarship. Up to ten studentships may be awarded and each is worth HK$50,000.

  • HKBU School of Business Admission Scholarship Scheme for International Students

    Official page

    HKBU offers this award to outstanding non-local non-mainland first-year students admitted to the BBA Honours degree programme. The one-off award is HK$20,000 or HK$40,000 and is selected by the School of Business.

  • HKBU School of Communication Admission Scholarships for Non-Local Students

    Official page

    HKBU offers admission scholarships to outstanding non-local students with international qualifications admitted to the School of Communication. The School lists the Mr and Mrs Sun Van-gee Admission Scholarship at HK$80,000 and the School of Communication Admission Scholarship for Non-local Students at HK$40,000 or HK$60,000 one-off. Selection is made by the School.

All scholarship information on Studee is provided for guidance only. Always check the university's official scholarship page for the latest information on eligibility, award amounts, deadlines, and application requirements.

Fees

Hong Kong Baptist University provides fee information that can help students understand how study costs may be structured or may vary across options. Hong Kong Baptist University encourages students to review official funding and financial-support information to confirm what cost guidance or support may be available.

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What is the cost of living near Hong Kong Baptist University?

Category Cost  (in Chinese Yuan)
Rent, 1-bed apartment in city centre¥17,612
Rent, 1-bed apartment outside centre¥13,370
Utilities (electricity, heating, water, refuse)¥1,764
Internet (60 Mbps unlimited)¥168
Mobile phone plan (data + calls)¥116
Monthly public transport pass¥575
Monthly grocery basket¥3,525
Books and study supplies (monthly)¥488
Coffee shop drink¥39
Cinema or cultural event ticket¥108
Gym membership¥657

Indicative monthly costs per person.

Data sourced from numbeo.com (Crowdsourced), hkuni.hk (Editorial estimate) and intl.hkbu.edu.hk (University published).

Visa requirements for Hong Kong Baptist University

Navigating the visa process is a crucial step in your study abroad journey. Make sure to seek guidance and support to ensure you meet all necessary requirements for your time at Hong Kong Baptist University.

China student visa requirements