Business Analytics

What Maynooth University says about their program:

This programme is for students who would like to solve business problems through quantitative data analytics. Organisations today realise that data analytics is a critical competitive capability to survive in the new era of Big Data and Artificial Intelligence. Businesses now have abundance of data at their disposal generated from traditional functions such as sales and operations, but also, more recently, from social media and the Internet of Things. That has made the volumes and variety of data of value to businesses very large, effectively dubbed as the Big Data era.

Mining data and finding insights of value to businesses is a crucial process to move from raw and seemingly messy data, to organised insights supporting evidence-based management. For example, classifying free-text tweets of consumers opinions of a certain company's product into positive, neutral and negative sentiments can help the company identify potential issues and deal with them in a proactive manner.

Maynooth University provides fee information that can help students understand how study costs may be structured or may vary across options. Maynooth University encourages students to review official funding and financial-support information to confirm what cost guidance or support may be available.

Navigating the visa process is a crucial step in your study abroad journey. Make sure to seek guidance and support to ensure you meet all necessary requirements for your time at Maynooth University.