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Study marketing abroad

An in-depth guide to studying marketing as an international student.

Marketing degrees abroad

Studying for a marketing degree is appealing to students who want to become involved with a more creative side of the business world. On a marketing program abroad you will gain the skills and knowledge to start a career in marketing, managing projects, people and analysis.

International students studying marketing benefit from a range of career services at their university, as well as programs created in association with professional marketing bodies and organizations. The aim of this type of degree is to prepare you to enter the workplace in a marketing role upon graduation.

Students may choose to study marketing abroad for many reasons, including the quality of education. In places like the US and Europe the reputation of their many large businesses attracts many international students to study there.

Marketing programs are often run by business schools and have options at all levels including bachelor’s, master’s and PhD.

Marketing program structure

Studying abroad for a bachelor’s in marketing will take between three and four years, with a master’s taking between one and two years of study. You may also have the option of a year in industry (also known as a placement year), or work experience arranged through the university’s career services.

In a liberal arts bachelor’s degree you may choose marketing as your major; this becomes the main focus of your degree alongside a general education in the arts and humanities.

Most of your time studying for a marketing degree will be spent in lectures, alongside personal study time, and discussing your learning in seminars and work groups.Where possible a university will strive to use real world situations and practical tasks to improve your skills and career prospects.

The exact structure and content of a marketing program will vary due to the country and the university you are studying in. Some of the modules or electives that may count towards a marketing degree will surround topics such as:

  • Research
  • Statistics
  • Consumer behavior
  • Management
  • Communication
  • Branding
  • Ethics
  • Law

Types of marketing degrees

How to study marketing abroad

  1. Universities & programs

    Find the right program for you and your career aspirations

  2. Application assistance

    Be guided through your application process

  3. Visa & embassy guidance

    Maximise your chances of being granted a visa

  4. Enrollment & travel advice

    Get support all the way to your first day at university

Speak to a personal advisor (free service)

Marketing study abroad programs

Marketing undergraduate programs

Bachelor's in marketing

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    International Management with Specialization in Digital Marketing - BBA Geneva Business School, Switzerland

    Program type
    Bachelor's
    Duration
    3 years
    Tuition fees per year
    24,900 CHF
    Start date
    February, September
    Show more details about International Management with Specialization in Digital Marketing
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    Tourism: Marketing and Product Development in Tourism - BSc University of Applied Sciences of the Grisons, Switzerland

    Program type
    Bachelor's
    Duration
    3 years
    Tuition fees per year
    3,100 CHF
    Start date
    September
    Show more details about Tourism: Marketing and Product Development in Tourism
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    Business Administration - Marketing Emphasis - BA/BSc Concord University, USA

    Program type
    Bachelor's
    Duration
    4 years
    Tuition fees per year
    18,186 USD
    Start date
    January, September
    Show more details about Business Administration - Marketing Emphasis
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    Business Administration - Marketing - BSc Long Island University Post, USA

    Program type
    Bachelor's
    Duration
    4 years
    Tuition fees per year
    35,736 USD
    Start date
    January, September
    Show more details about Business Administration - Marketing
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    Management (Marketing) - BSc St. Francis College, USA

    Program type
    Bachelor's
    Duration
    4 years
    Tuition fees per year
    26,688 USD
    Start date
    January, May, September
    Show more details about Management (Marketing)
See all bachelor's degrees in marketing

Associate in marketing

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    Digital Media and Marketing - AASc Mohawk Valley Community College, USA

    Program type
    Associate
    Duration
    2 years
    Tuition fees per year
    6,892 USD
    Start date
    January, September
    Show more details about Digital Media and Marketing
See all associate degrees in marketing

Certificate in marketing

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    Marketing & Entrepreneurship - Cert Trent University, Canada

    Program type
    Undergraduate certificate
    Duration
    -
    Tuition fees per year
    23,529 CAD
    Start date
    -
    Show more details about Marketing & Entrepreneurship
See all undergraduate certificates in marketing

Marketing graduate programs

Master's in marketing

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    International Management with a specialization in Digital Marketing - MBA Geneva Business School, Switzerland

    Program type
    Master's
    Duration
    18 months
    Tuition fees per year
    33,900 CHF
    Start date
    February, September
    Show more details about International Management with a specialization in Digital Marketing
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    MBA in Global Marketing - MBA Business and Hotel Management School, Switzerland

    Program type
    Master's
    Duration
    18 months
    Tuition fees per year
    37,500 CHF
    Start date
    April, September
    Show more details about MBA in Global Marketing
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    Marketing MBA - MBA Long Island University Post, USA

    Program type
    Master's
    Duration
    2 years
    Tuition fees per year
    44,100 USD
    Start date
    January, September
    Show more details about Marketing MBA
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    MBA Concentration in Marketing - MBA Westcliff University, USA

    Program type
    Master's
    Duration
    2 years
    Tuition fees per year
    11,700 USD
    Start date
    January, March, May, June, August, October
    Show more details about MBA Concentration in Marketing
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    Data Science and Marketing Analytics - MSc Erasmus University of Rotterdam, Netherlands

    Program type
    Master's
    Duration
    1 year
    Tuition fees per year
    15,000 EUR
    Start date
    September
    Show more details about Data Science and Marketing Analytics
See all master's degrees in marketing

Doctorate in marketing

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    Economics, Finance & Marketing - PhD RMIT University, Australia

    Program type
    Doctorate
    Duration
    3 years
    Tuition fees per year
    34,560 AUD
    Start date
    February, July
    Show more details about Economics, Finance & Marketing
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    Management & Marketing - PhD University of Wyoming, USA

    Program type
    Doctorate
    Duration
    3 years
    Tuition fees per year
    15,500 USD
    Start date
    May, September
    Show more details about Management & Marketing
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    Management, Marketing and People - PhD London South Bank University, UK

    Program type
    Doctorate
    Duration
    3 years
    Tuition fees per year
    13,780 GBP
    Start date
    January, February, March, April, May, June, September, October, November, December
    Show more details about Management, Marketing and People
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    Marketing, Events and Law - PhD University of Gloucestershire, UK

    Program type
    Doctorate
    Duration
    3 years
    Tuition fees per year
    13,200 GBP
    Start date
    January, September
    Show more details about Marketing, Events and Law
See all doctorates in marketing

Diploma in marketing

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    Fashion Marketing and Management - OCDip Fanshawe College, Canada

    Program type
    Postgraduate diploma
    Duration
    14 months
    Tuition fees per year
    16,940 CAD
    Start date
    September
    Show more details about Fashion Marketing and Management
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    Business Administration - Marketing - PGDip North Island College, Canada

    Program type
    Postgraduate diploma
    Duration
    4 years
    Tuition fees per year
    14,790 CAD
    Start date
    January, September
    Show more details about Business Administration - Marketing
See all postgraduate diplomas in marketing

Certificate in marketing

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    Marketing - PGCert Northeastern University, USA

    Program type
    Postgraduate certificate
    Duration
    1 year
    Tuition fees per year
    24,000 USD
    Start date
    January, May
    Show more details about Marketing
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    Marketing - PGCert RMIT University, Australia

    Program type
    Postgraduate certificate
    Duration
    6 months
    Tuition fees per year
    19,200 AUD
    Start date
    February, July
    Show more details about Marketing
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    Marketing - PGCert University of Newcastle, Australia

    Program type
    Postgraduate certificate
    Duration
    6 months
    Tuition fees per year
    18,345 AUD
    Start date
    February, July, September
    Show more details about Marketing
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    Marketing Management - PGCert Humber College Institute of Technology and Advanced Learning, Canada

    Program type
    Postgraduate certificate
    Duration
    1 year
    Tuition fees per year
    16,532 CAD
    Start date
    January
    Show more details about Marketing Management
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    Marketing Management - PGCert Centennial College, Canada

    Program type
    Postgraduate certificate
    Duration
    1 year
    Tuition fees per year
    16,531 CAD
    Start date
    January, July, September
    Show more details about Marketing Management
See all postgraduate certificates in marketing

Pathway in marketing

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    Strategic Marketing (with Placement Year), Pre-Masters - PGP University of Surrey, UK

    Program type
    Postgraduate pathway
    Duration
    6 months
    Tuition fees per year
    11,500 USD
    Start date
    February, September
    Show more details about Strategic Marketing (with Placement Year), Pre-Masters
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    Marketing and Strategy Pre-Master's - PGP Kingston University, UK

    Program type
    Postgraduate pathway
    Duration
    8 months
    Tuition fees per year
    9,500 USD
    Start date
    January, April
    Show more details about Marketing and Strategy Pre-Master's
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    Business, Management and Marketing, Pre-Masters - PGP University of Huddersfield, UK

    Program type
    Postgraduate pathway
    Duration
    3 months
    Tuition fees per year
    7,600 USD
    Start date
    June, September
    Show more details about Business, Management and Marketing, Pre-Masters
See all postgraduate pathways in marketing

Future marketing careers

When you graduate from a marketing degree abroad, you should be ready to join a company at a graduate position. The skills you gain from a marketing program will be useful in many areas of a business, however it is common for students to end up on a path to one of these positions:

  • Brand manager
  • Marketing research analyst
  • Media planner
  • Events manager
  • Communications manager

It’s also worth getting involved with student organizations at university. If you find a student group for your interests you have the opportunity to be elected onto the committee. Volunteering for one of these roles can boost your CV by giving you more experience managing people, projects and events.