The Global Sales and Marketing program offers a unique combination of b2b marketing, sales management, and cross-cultural management. Europe's economy is determined by a large amount of industrial b2b companies with high (up to 90%) export quota.
A profound understanding of global markets and knowledge of sales and marketing in technology companies is essential to find excellent jobs in European and global companies.
Upper Austria is Austria's most internationalized economic region. More than 35% of Austria's total exports stem from the region of Upper Austria.
The province of Upper Austria combines a bustling economic environment with one of Europe's most beautiful landscapes. You will live and study where others go on holiday.
Modern companies watch out not only for what degree you have but also where you got it from. For many employers, universities with a practical, applied approach are very attractive, because they know that graduates can become effective very quickly. In turn, our graduates get excellent offers from the labor market due to the extensive industry relations of our university.
The global sales and marketing graduates bring interdisciplinary knowledge in up-to-date marketing, hands-on sales, and negotiation skills, and a profound cross-cultural basis and experience.
During their studies, they build up a network with so many company representatives that many of our students have some offers in their pocket even before they graduate.